EBay’s affiliate program is designed to maximize traffic to their network. They work closely with affiliates to enhance their websites for driving traffic to EBay. This is accomplished through targeting specific market sectors, which have people likely to purchase EBay products.
Advantages of Ebay’s Affiliate Program
One advantage for affiliates, EBay sells pretty much any kind of product which can be purchased online. Their wide variety of products meet any specific niche affiliates may be searching to fill. Another advantage of EBay’s affiliate program is they are a global company, providing markets for products and affiliates all over the world.
A third advantage is EBay’s global presence, which provides affiliates with a large customer base around the world. They have a customer base of approximately 275 million people and have sales exceeding $59 billion. They sell over 100 million items in over 50,000 categories. Being an EBay affiliate will bring click through traffic for your website or blog simply because of its brand name.
Affiliate Program Tools
EBay provides its affiliates with many tools and advantages for maximizing their income. They pay strictly on a commission basis derived from click throughs on an affiliate’s website or blog and actual sales (conversions).
Some tools available for affiliates provided by EBay to enhance their affiliate website and services include:
- Link Generator – allows an affiliate to build a trackable link to any one of eBay’s millions of webpages for increasing traffic conversion rates to maximize income.
- Banners – which eBay refers to as creatives, for ensuring an affiliate’s website or blog. The advantage here is the instantly recognizable eBay logo, which automatically attracts attention.
- Editor Kit – designed to provide real-time advertisements to affiliate websites or blogs.
- RSS Feed Generator – allows affiliates to create feeds to potential and current visitors who use predetermined search criteria for shopping online.
- Application Programming Interface – allows affiliates to access eBay’s extensive database to obtain information to display on their website or blog for comparison shoppers to view.
Compensation Rate for Affiliates
Since EBay is a global company, if a visitor who lives in England visits your affiliate website in the United Sates he will be redirected to eBay.co.UK for purchases. However, you will still receive a commission if the visitor makes a purchase.
EBay provides a two tiered payment system for affiliates and the amount of payment is based on which country the affiliate lives. Anyone interested in viewing their two tiered payment plan should visit the affiliate network website to find out how much they pay in selected countries.
For affiliates living in the United States, commission and flat income is based on the following:
- Tier One – provides the affiliate 50% to 75 of earnings EBay receives on customer bids. The bid must come through an affiliate's website or blog and be completed within 7 days of initial click through.
- Tier Two – provides the affiliate with a flat fee based on the number of people who register with EBay and complete a purchase within 30 days after signing up. Rates vary between $25 through $35, based on the number of customer signups during life of affiliation.
Best Affiliate Program
EBay’s affiliate program is considered to be one of the best, primarily due to the click through rate (CTR). The greater the CTR the greater conversion rate and chance of increased income for the affiliate. Anyone thinking of entering an affiliate program should inquire into EBay’s program.
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